Live Retail is a specialist retailer and technology company. We sell products through our own brands and build the technology that powers modern e-commerce.
We operate specialist retail brands and build the technology behind them. Each brand serves a different market, all powered by the same team and infrastructure.
The UK's leading Singer retail partner. Sewing machines, overlockers, accessories and a full authorised service centre. Online and in-store since 2019.
Visit Singer Sewing OutletQuality toys, games and creative play for every age. Carefully curated range of products from trusted brands, delivered fast across the UK.
Visit ToycraftThe AI-native e-commerce operating system. AI agents, warehouse management, order fulfilment, guided commerce and business intelligence in one platform. Launching Q2 2026.
Visit LivePilotLive Retail sits at the intersection of specialist retail and technology. We run our own e-commerce brands from our warehouse in Hertfordshire, fulfilling orders, serving customers and managing the full operation. At the same time, we build the platform that powers it all.
LivePilot started as an internal tool. After six years running it across our own brands and £50 million in sales, we rebuilt it from the ground up as a product for other retailers. The result is an AI-native operating system with a multi-agent AI team built in, designed by people who use it every day on real customers with real orders.
We're a small team with deep expertise in e-commerce, technology and logistics. Everything we build, we use first.
25+ years building and running e-commerce businesses. 300,000+ customers served across multiple brands.
Full warehouse and service centre in Kings Langley, Hertfordshire. Pick, pack, dispatch and authorised repairs under one roof.
LivePilot is our platform. Multi-agent AI, guided commerce, warehouse management and fulfilment. Built by the same team that uses it.
Based in Kings Langley, Hertfordshire. Reachable by phone, email, WhatsApp or in person.